HubSpot CRM

United States HQFounded 2006

Deployment

Web-basedWindowsMacLinux

Best for

SmallMediumLargeFreelancer

Overview

About HubSpot CRM

Hubspot is a popular CRM software solution packed with customer service features for businesses of all sizes. The software unifies all the customer-centric services to a single platform, like marketing, sales, lead management, lead generation, and customer support service. This user-friendly CRM solution supports customization to adapt and scale software to market needs. The built-in analytic reports and dashboard give a complete overview of the company's CRM strategies and performance.

The software offers the flexibility to subscribe to a single or a combination of its CRM modules. The pricing plan is segmented into three plans- starter, professional, and enterprise. The software offers a free trial.

At a glance

Software information

Industries served, licensing and the support HubSpot CRM provides.

Industries

  • Accounting
  • Logistics-supply-chain
  • Marketing-advertising

Licensing

  • Proprietary
  • Monthly Payment
  • Annual Subscription
  • Quote Based

Support

  • Live Chat
  • Phone
  • 24x7 Support

Training

  • Webinar

Knowledge Base

  • Help Guides
  • Video
  • Blog
  • Online Training
Languages (1)
English

Review analytics

What customers report

4.4
Based on 119 verified reviews

What users like the most

  • The free version allows you to try out HubSpot for 30 days before making a purchase decision.
  • You'll have no problem using HubSpot once you download the app. There's no need to install any plugins or third-party apps. All you need is a web browser and an internet connection.
  • HubSpot offers unlimited customization options. You can change colors, fonts, logos, and more.

What users like the least

  • HubSpot has hundreds of integrations, it doesn't offer the same level of integration as competitors such as Salesforce and Pipedrive.
  • HubSpot's pricing plan starts at $45 per month. However, the price significantly increases if you want to upgrade to the enterprise plan
  • HubSpot only offers desktop applications at this point. However, they do plan to release mobile apps soon.

What users say

Review Analytics of HubSpot CRM

Every review is verified through Goodfirms before it's published.

4.4119 Verified Reviews
Ease of use (7 reviews)4.7
Features & functionality (7 reviews)4.7
Customer support (7 reviews)4.5
Value for money (2 reviews)5.0
Integrations (2 reviews)5.0
Review Summary
Summarized from 119 verified reviews · Updated September 2026
HubSpot CRM is praised for its ease of use, free tier, and ability to unify sales and marketing teams around shared customer data. Users highlight strong email tracking, workflow automation, and lead management capabilities, particularly valuing the platform's accessibility for small to medium-sized businesses and startups. However, reviewers consistently note that pricing becomes steep at higher tiers, the feature set can overwhelm new users, and customer support lacks live chat and phone options. Some report performance issues and limitations in bulk contact management and email sending.
✦ AI-generated summary. May not reflect every review.
Detailed Reviews of HubSpot CRM
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What reviewers mention most

Aditya Santhanam, Co-Founder at TroonDxVerified Review
Posted on Sep 26, 2019

“Very good”

Overall rating5.0

Pros: It's free, chrome plugin automates data entry, as well as automation, is everywhere

Cons: Nothing

Ayush Vyas, Co-Founder at Infoxeron TechnologiesVerified Review
Posted on Sep 18, 2019

“Easy to operate”

Overall rating4.0

Pros: Very slick

Cons: None

Pablo Saura, Digital consultant at Xtrategy.digitalVerified Review
Posted on Sep 17, 2019

“Good CRM Software”

Overall rating5.0

Pros: Everything in one tool

Cons: Cost

Tom Wondra, Consultant/Sales Manager at GivenlyVerified Review
Posted on Sep 16, 2019

“Solid. Works well given the use of gsuite for email and the nice integration.”

Overall rating4.0

Pros: Integration with gsuite is great, works very well. Tasks are nice.

Cons: Visual funnel is lacking. Task interface could be improved, but it works well.

Ciprian Popescu, Senior Web Engineer at 4PropertyVerified Review
Posted on Jul 1, 2019

“Awesome New Features”

Overall rating5.0
HubSpot lately added mailshot campaigns, which is why I am migrating from Mailchimp to HubSpot, eliminating one step in my funnel.
Matthew Corney, Managing Director at SFI Food GroupVerified Review
Posted on Apr 30, 2019

“Hubspot CRM - Not as good an experience as it was initially.”

Overall rating3.0
Love the CRM portion of Hubspot, however they only give minimal support unless you are a high paying subscriber and do not follow through to sell you on the marketing side of Hubspot. Used to be a big proponent / promoter of Hubspot but as of late they have consistently failed to deliver on customer expirience.
Daniel SullivanVerified Review
Posted on Apr 17, 2019

“Excellent CRM”

Overall rating5.0
Hubspot CRM is an excellent business solution with multiple tiers including one that is free for fledgling businesses just starting out. Like most business solutions, the pricing starts out relatively slow to allow for business growth and to make sure their business clients can keep up with the cost. Eventually the cose does increase substantially, but the thought process is that at that point the business is, in theory, doing so well that it doesn't really matter. Try it, you'll like it, but be informed and do your research.
Marc Bellot, Co-founder at The Sales MachineVerified Review
Posted on Apr 17, 2019

“The Sales Machine / Review CRM Hubspot”

Overall rating5.0

I am Marc Bellot, Cofounder of The Sales Machine in France. This is a review of HubSpot CRM. I am using this software for the last 3.5 years and we have several dozens of customers running Hubspot. I am highly satisfied with their software. I liked the ease of use, integration with Marketing & Sales modules, powerful dashboards. Our favourite features are Deals, Tasks, Scoring, emails tracking, meeting scheduling... However, they can improve on Outbound capabilities to become better. I will recommend “HubSpot CRM” + "Hubspot Sales Pro" to everyone. 

Adam Stead, Head Of Content at StoreKitVerified Review
Posted on Apr 9, 2019

“It's OK”

Overall rating3.0
I haven't used any other CRM software so this isn't a Hubspot V Salesforce review.

Positive:
I was extremely grateful that the Hubspot academy allowed me to speed up videos to a 1.75X tilt. (It was pretty slow).

Negs:
The blogging (which was my main thing) was glitchy. It would frequently change the colour of random bits of text and fail to un-change the colour when the text was mass selected, rather, I would need to select the text a line at a time. I believe it was embedded links that was causing this.
Tomas Kolafa, CMO at RVezyVerified Review
Posted on Apr 2, 2019
Overall rating5.0

Capabilities

HubSpot CRM features

The full feature set, grouped by module.

CRM Software

  • Calendar & Task
  • Contact Management
  • Collaboration Tools
  • Custom Dashboard
  • Email Integration
  • File Management
  • Forecasting & Analytics
  • Lead Management
  • Mobile Access
  • Pipeline Management
  • Reporting
  • Sales Automation
  • Security
  • Workflow Automation

Customer Service Software

  • Alerts/Notifications
  • Appointment Management
  • Help Desk
  • Live Chat
  • Response Templates

Lead Management Software

  • Campaign Management
  • Contact Management
  • Lead Capture
  • Lead Distribution
  • Lead Nurturing
  • Lead Scoring
  • Lead Segmentation
  • Pipeline Management

Lead Generation Software

  • Contact Database
  • Lead Capture
  • Lead Nurturing
  • Lead Scoring
  • Lead Segmentation
  • Pipeline Management

Coaching Software

  • Appointment Scheduling
  • Billing & Invoicing
  • Client Management
  • Dashboard
  • Goal Setting/Tracking
  • Program Management
  • Progress Tracking

Business Management Software

  • Customer Management
  • Document Management
  • Marketing Management
  • Project Management
  • Reporting & Analytics
  • Sales Management
  • Scheduling
  • Workforce Management

Marketing Automation Software

  • Analytics/ROI Tracking
  • Campaign Management
  • Email Marketing
  • Landing Pages
  • Lead Management
  • Search Marketing
  • Segmentation and Targeting
  • Social Marketing

Plans

HubSpot CRM pricing

Price Type
Year
Free Version
No
Payment Frequency
Monthly Payment, Annual Subscription, Quote Based

Media

Screenshots & video

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