Strong on both Core Competencies and 360-Performance. These firms have proven track records, deep specialisation, and solid client outcomes. Default recommendation for most buyers.
Top Media Buying & Planning Agencies
Goodfirms has reviewed 3,823 Media Buying & Planning Agencies as of September 2026 across 102 countries. The top-ranked firm is SmartSites (4.9 stars, 16 verified reviews, $100 - $149/hr, founded 2011, Jersey City). Across the category, the median hourly rate is $37, median client rating is 4.8, and 17% of firms employ 50+ members. Explore the vetted Media Buying & Planning Agencies companies below, compare their strengths, and connect with the provider best suited to your requirements.
Buying media without the right strategy can drain budgets fast. That’s why top media buying agencies focus on precision, performance, and constant optimization across digital and traditional channels. Goodfirms makes this process easier by curating a vetted list of trusted media buying and planning agencies, evaluated on market presence, client feedback, and proven results. With detailed profiles, verified reviews, and smart filters, Goodfirms helps businesses confidently compare media buying companies that align with their goals, budget, and target audience.
How this list is built: All 3,823 firms below pass Goodfirms' 4-step verification process (background check, client interviews, portfolio audit, ongoing quality review). Listings marked "Sponsored" are agencies that pay for premium placement - sponsorship does not affect star ratings or review content.
Top 10 at Glance
Compare the highest-ranked firms first side by side.
List of the Best Media Buying Companies & Planning Firms
The Snow Agency is a full-service digital marketing agency for businesses looking to grow. Our unique digital strategies will produce real, tangible results for your business online.
The Snow Agency is a full-service digital marketing agency for businesses looking to grow. Our ... read The Snow Agency reviews & insights
< $25/hr10 - 49Jersey City, United StatesAdvertising formula. Communication and marketing agency: ideas are our strength. We create, we propose, we use a friendly language and 2.0, we are open to innovations. We have a great history and a great desire to grow further. This distinguishes Formula Advertising: we get involved in many product sectors, always with professionalism. We argue, because ... read Formula Advertising reviews & insights
Advertising formula. Communication and marketing agency: ideas are our strength. We create, we propose, we ... read Formula Advertising reviews & insights
< $25/hr2 - 91977Turin, ItalyAwarded most creative and innovative global network by the Gunn Report 2015, for the 10th consecutive year. We're a marketing performance company committed to delivering sharper insights, smarter ideas & stronger results driving our clients growth. As part of a global OMD network of 11,000+ people in over 135 offices, we deliver insights that unlock ... read Media Direction Group reviews & insights
Awarded most creative and innovative global network by the Gunn Report 2015, for the 10th ... read Media Direction Group reviews & insights
$50 - $99/hr50 - 2491996Moscow, RussiaEstablished in 1994, KH Complete Advertising is a woman-owned full-service advertising agency. We take pride in our status as a multimedia marketing and advertising agency, offering a comprehensive suite of services to meet your business needs. With nearly three decades of experience, we bring a wealth of industry knowledge to the table. Our mission is ... read KH Complete Advertising reviews & insights
Established in 1994, KH Complete Advertising is a woman-owned full-service advertising agency. We take pride ... read KH Complete Advertising reviews & insights
< $25/hr2 - 91994Indianapolis, United StatesSullivan is a creative part of our community, offering valued services that help our clients achieve their business goals. But our community overall is only as strong as its individual members, like Sullivan. A critical measure of a community strength and potential is the fairness, opportunity, sensitivity and inclusiveness available to all residents and guests. ... read Sullivan reviews & insights
Sullivan is a creative part of our community, offering valued services that help our clients ... read Sullivan reviews & insights
< $25/hr2 - 9Memphis, United StatesYou’ve found the advertising agency that defies typical by creating engaging, powerful marketing and communications for all. So what’s the et al. difference? We’re large enough to do it all – branding, public relations, media, interactive design, web development and promotional items. We broke the mold over 15 years ago, by adding video production and ... read O'Brien et al. Advertising reviews & insights
You’ve found the advertising agency that defies typical by creating engaging, powerful marketing and communications ... read O'Brien et al. Advertising reviews & insights
< $25/hr10 - 491998Virginia Beach, United StatesGMMB is an agency on a mission: to cause the effect. We come from diverse backgrounds—political campaigns, nonprofits, creative agencies and the media—but the one thing we all have in common is our drive to create real, meaningful change. Whether we’re focused on getting kids healthier, improving schools, advancing laws or electing progressive leaders, we’re ... read GMMB reviews & insights
GMMB is an agency on a mission: to cause the effect. We come from diverse ... read GMMB reviews & insights
< $25/hr250 - 9991983Washington DC, United StatesHorizon Media, Inc. is a global leader in data-driven media and marketing. The company was founded in 1989, is headquartered in New York with offices in Los Angeles and Toronto. Recognized as one of the world’s ten most innovative marketing and advertising companies by Fast Company, Horizon Media has been recognized as U.S.
Horizon Media, Inc. is a global leader in data-driven media and marketing. The company was ... read Horizon Media reviews & insights
$100 - $149/hr1,000 - 9,9991989NYC, United StatesWe are Otey White & Associates. At this point you’ve likely come to that conclusion though. If you really want to know who we are we’d first like to begin with who we’re not. Well we’re not gurus, masters or the leading authority on all that is marketing. This isn’t karate. Belts aren’t awarded for ... read Otey White & Associates reviews & insights
We are Otey White & Associates. At this point you’ve likely come to that conclusion ... read Otey White & Associates reviews & insights
$25 - $49/hr50 - 2492000Baton Rouge, United StatesImaginal Marketing Group™ is an award-winning advertising agency that specializes in the fashion and beauty industry. We think there are few rules - and passion is the most powerful marketing tool there is. Life is Marketing. We listen. Ask a million questions. And we'll make sure you get what you want, plus what you need.We ... read Imaginal Marketing Group reviews & insights
Imaginal Marketing Group™ is an award-winning advertising agency that specializes in the fashion and beauty ... read Imaginal Marketing Group reviews & insights
$25 - $49/hr10 - 492005New Orleans, United StatesInnovative Advertising is an award-winning, full-service advertising agency that customizes our approach to each client based on their unique needs.
Innovative Advertising is an award-winning, full-service advertising agency that customizes our approach to each client ... read Innovative advertising reviews & insights
< $25/hr2 - 9199New Orleans, United StatesAt We., we’ve spent decades at the intersection of technology and humanity, bridging the gap between what businesses create and how people experience those creations. As the agency has grown, we’ve broadened our expertise across industries, spanning health to consumer services and beyond. Through it all, helping clients navigate change and connect with the audiences ... read WE Communications reviews & insights
At We., we’ve spent decades at the intersection of technology and humanity, bridging the gap ... read WE Communications reviews & insights
$100 - $149/hr1,000 - 9,9991983Bellevue, United StatesSLAM! is a marketing agency that can help you tell your story and share it in a way that builds awareness, creates demand and delivers real business results.
SLAM! is a marketing agency that can help you tell your story and share it ... read SLAM! Agency reviews & insights
< $25/hr2 - 9St. Louis, United StatesDunn&Co. is an independent, nationally-award winning, ideas-led agency, strategically positioned near golf courses and beaches in sunny Tampa, Florida. Our team is made up of smart, good-looking (can we say that?) people who believe passionately that helping make our clients famous is job numero uno. We bring large agency experience – Weiden & Kennedy, TBWA/Chiat ... read Dunn&Co. reviews & insights
Dunn&Co. is an independent, nationally-award winning, ideas-led agency, strategically positioned near golf courses and beaches ... read Dunn&Co. reviews & insights
$25 - $49/hr10 - 492003Tampa, United StatesWith over a decade of experience in the Asia-Pacific region, we have successfully integrated over 5,000 businesses with leading digital platforms and tools, helping brands increase revenue, reach new audiences, and grow their teams. Our mission is to democratize the digital economy, enabling every individual and business to succeed in the platform age.
With over a decade of experience in the Asia-Pacific region, we have successfully integrated over ... read Roar Digital Pvt Ltd reviews & insights
NA2 - 9Colombo, Sri LankaPro Marketer is an ecommerce digital marketing agency based in Toronto, specializing in Shopify development and a broad range of digital marketing services. They offer expert solutions such as search engine optimization, conversion rate optimization, media buying, Amazon marketing, email & SMS marketing, and Zoho consulting to streamline business processes. The agency focuses on collaborating ... read Pro Marketer reviews & insights
Pro Marketer is an ecommerce digital marketing agency based in Toronto, specializing in Shopify development ... read Pro Marketer reviews & insights
$100 - $149/hr10 - 492011Toronto, CanadaThe LMB Marketing Group is dedicated to helping businesses thrive through personalized, data-driven marketing strategies. We act as an extension of your team, providing big-business expertise tailored to your unique needs. Our hands-on approach ensures long-term growth, focusing on building lasting partnerships and delivering measurable results. We don’t just execute campaigns; we craft strategies that ... read Upwynn Marketing reviews & insights
The LMB Marketing Group is dedicated to helping businesses thrive through personalized, data-driven marketing strategies. ... read Upwynn Marketing reviews & insights
$50 - $99/hr2 - 92024Orlando, United StatesSTRATEGIC MEDIA + ENGAGING CREATIVE = BUSINESS GROWTH SALUK & CO. is a creative media planning and buying agency that helps businesses grow through strategic, data-backed media planning and creative work. It partners with established brands and start-ups to create engaging content and meaningful experiences aimed at increasing awareness, shaping perception, and driving sales. The ... read SALUK & CO. reviews & insights
STRATEGIC MEDIA + ENGAGING CREATIVE = BUSINESS GROWTH SALUK & CO. is a creative media ... read SALUK & CO. reviews & insights
$50 - $99/hr2 - 92011NYC, United StatesWe are a lively, multi-faceted team of experts, strategists, technologists and artists, committed to the art of crafting innovative solutions for our clients. We specialize in marketing communication campaigns that tap into the unique trends, nuances and vibes of real people. We achieve breakthrough results for leading brands by building authentic relationships with people.
We are a lively, multi-faceted team of experts, strategists, technologists and artists, committed to the ... read The 360 Agency reviews & insights
$50 - $99/hr10 - 492011Sherman Oaks, United StatesMadison World is a 29-year-old diversified communication group with 24 units across 11 specialised functions of Advertising, Media, Business Analytics, Out-Of-Home, Events, Activations, PR, Rural, Retail, Entertainment, Mobile, Events and Sports; employing about 1000 communication professionals across cities in India, Sri Lanka, Bangladesh and Thailand.
Madison World is a 29-year-old diversified communication group with 24 units across 11 specialised functions ... read Madison World reviews & insights
$100 - $149/hr250 - 9991988Mumbai, IndiaGarage Productions classified as a Non-govt company and is registered at Registrar of Companies, Delhi. Its authorized share capital is Rs. 100,000 and its paid-up capital is Rs. 100,000. It is involved in Motion picture, radio, television and other entertainment activities.
Garage Productions classified as a Non-govt company and is registered at Registrar of Companies, Delhi. ... read Garage Productions Pvt Ltd reviews & insights
< $25/hr10 - 492015Noida, IndiaEnilon is a digital agency focused on uniting our clients' strategic, brand and technology needs into smart, impactful solutions. From the web, to mobile, social media, search and beyond - Enilon helps companies realize their true digital potential.
Enilon is a digital agency focused on uniting our clients' strategic, brand and technology needs ... read Enilon reviews & insights
< $25/hr10 - 492005Fort Worth, United StatesAt a glance, TM Advertising is an independent, woman-owned, full-service agency fueled by a diverse group of passionate, fun-loving, curious individuals. We have strong partnerships and an amazing culture. We believe that bringing creative thinking to everything we do will grow our clients’ brands and lead to business-changing results.
At a glance, TM Advertising is an independent, woman-owned, full-service agency fueled by a diverse ... read TM Advertising reviews & insights
$25 - $49/hr2 - 92011Dallas, United StatesElements was founded ion the year 2005 with a single idea of servicing branding and communication needs of today's global economy.We believe in creating and delivering ideas that cut through clutter.Our business is helping you do yours.
Elements was founded ion the year 2005 with a single idea of servicing branding and ... read Elements Design Lab reviews & insights
$50 - $99/hr10 - 492005Hyderabad, IndiaFull service marketing communications firm with 25 years of informed ingenuity in brand strategy, planning, design, copywriting, TV & radio, digital, social media and PR. We develop fully integrated marketing campaigns leveraging traditional and online channels in a variety of B2B and B2C sectors.
Full service marketing communications firm with 25 years of informed ingenuity in brand strategy, planning, ... read EVR Advertising reviews & insights
< $25/hr10 - 491989Manchester, United StatesINFOCON Agency is designed to serve its customers in all areas of communication and promotion. Its advertising services include planning, creating and producing advertising, as well as research and media selection services. Usually this includes brand marketing, strategic planning, production, creativity and innovation, as well as interactive digital services via the Internet. Our highly qualified ... read INFOCON AGENCY reviews & insights
INFOCON Agency is designed to serve its customers in all areas of communication and promotion. ... read INFOCON AGENCY reviews & insights
$50 - $99/hr10 - 491990Kyiv, UkraineSmotrov Design is an independent creative agency from Ukraine, created by designers and business owners. Our mission is to influence how companies and brands tell their stories to the world and how they get customers' attention at the moment when things change very quickly. We are strategic experts and creative researchers committed to solving complex ... read Smotrow design reviews & insights
Smotrov Design is an independent creative agency from Ukraine, created by designers and business owners. ... read Smotrow design reviews & insights
$25 - $49/hr2 - 92018Kharkiv, UkraineWe know that advertising and creativity should fulfill your business and marketing objectives – that’s why our strategies work. Our aim is simple – to be the single source for all your advertising, marketing and communications needs. We want to be your advertising and communication partner. All our Clients and all their projects are equally ... read ALERT reviews & insights
We know that advertising and creativity should fulfill your business and marketing objectives – that’s ... read ALERT reviews & insights
NAFreelancerZagreb, CroatiaHirons has been an established leader in the industry since 1978, making us a trusted, stable and seasoned partner for our clients’ advertising and communications needs.
Hirons has been an established leader in the industry since 1978, making us a trusted, ... read Hirons reviews & insights
< $25/hr10 - 491978Indianapolis, United StatesAt RDW Group, we create positive change for our clients by integrating our 30+ years experience in brand research, marketing and media strategy, creative concepting and testing, and PR.
At RDW Group, we create positive change for our clients by integrating our 30+ years ... read RDW Group reviews & insights
NA50 - 2491986Providence, United StatesAtom Media Group is the basic building block of success … a full-service advertising agency offering public relations, media buying, web, digital and multi-media services, and strategic creative and business counsel.
Atom Media Group is the basic building block of success … a full-service advertising agency ... read ATOM Media Group reviews & insights
< $25/hr10 - 492014Providence, United StatesAttention grabbing The new currency for marketers is “attention”. Consumers’ attention is at a premium as we get bombarded with thousands of messages each day. Combining the unique skill sets of OKD and MJM ensures our clients have a sound strategy for reaching their consumers, with compelling messaging that will get their attention... on television, ... read OKD Marketing reviews & insights
Attention grabbing The new currency for marketers is “attention”. Consumers’ attention is at a premium ... read OKD Marketing reviews & insights
$100 - $149/hr50 - 2491981Burlington, CanadaBIGfish is an unconventional PR agency that helps its clients redefine their industries through thoughtful storytelling and strategic PR campaigns. By integrating traditional PR with social media and marketing support, BIGfish generates awareness and motivates consumer behavior. We are a tight-knit team of creative, talented professionals who are passionate about working with highly innovative clients. ... read BIGfish Communications reviews & insights
BIGfish is an unconventional PR agency that helps its clients redefine their industries through thoughtful ... read BIGfish Communications reviews & insights
$50 - $99/hr10 - 491990Boston, United StatesWe are a vibrant Marketing and Public Relations consultancy catering to international brands within the fashion, beauty, lifestyle, interiors, and entertainment industries. Our strong credentials are reflected in the calibre of our clients and the consistently strong results that we achieve on their behalf. While we are a small agency, we have LARGE ideas and ... read Revolve Marketing & PR reviews & insights
We are a vibrant Marketing and Public Relations consultancy catering to international brands within the ... read Revolve Marketing & PR reviews & insights
< $25/hr2 - 92004Dublin, IrelandFounded in 1999, SPM Communications is a Dallas-based PR agency with national reach, promoting and protecting lifestyle, apparel, food, restaurant, retail and franchise brands through media and influencer relations, crisis management and social media marketing. Business Hours: Mon-Thu: 9:00am-6:00pm; Fri: 9:00am-1:00pm
Founded in 1999, SPM Communications is a Dallas-based PR agency with national reach, promoting and ... read SPM Communications reviews & insights
NA2 - 9Dallas, United StatesAdsyndicate is a leading 360-degree communications agency with Pan – India footprint and brand custodians to a slew of bluechip clients. We've been in the business of growing our client's businesses, since 1997. Happily busy building brands and creating space for them in the minds and hearts of consumers, by deploying conventional, unconventional and any-ventional ... read Adsyndicate reviews & insights
Adsyndicate is a leading 360-degree communications agency with Pan – India footprint and brand custodians ... read Adsyndicate reviews & insights
$100 - $149/hr250 - 9991997Mumbai, IndiaYowza is a digital marketing agency with an experience of over 8 years in the digital field. Our results-driven approach, teamed with extensive market analysis, ensures appropriate digital media planning that is linked to the client's marketing objective. We provide comprehensive solutions and create engagement possibilities through social media marketing, paid campaign management, search engine ... read Yowza Consulting Private Limited reviews & insights
Yowza is a digital marketing agency with an experience of over 8 years in the ... read Yowza Consulting Private Limited reviews & insights
$25 - $49/hr2 - 92010Mumbai, IndiaKritter Software Technology is a digital advertising technology company that can provide you with a ready-to-go ad trading stack (ATS), and also data management (DMP) infrastructure to harness your first-party and third-party data. The ATS can be used as an ad server, a demand-side platform (DSP), supply-side platform (SSP) and an ad-exchange. The stack is ... read Kritter Software Technology Pvt. Ltd. reviews & insights
Kritter Software Technology is a digital advertising technology company that can provide you with a ... read Kritter Software Technology Pvt. Ltd. reviews & insights
NA10 - 492013Bengaluru, IndiaWe are Rare, Western Australia’s largest, fully integrated, independent creative agency. Every day we work our wonder for clients large and small, local and national as we go about affecting positive change in the world. Whether it’s a shift in business performance, an increase in brand awareness or a change in attitudes or consumer behaviour, ... read Hello Rare reviews & insights
We are Rare, Western Australia’s largest, fully integrated, independent creative agency. Every day we work ... read Hello Rare reviews & insights
$25 - $49/hr10 - 4911Perth, AustraliaRose PR is a full-service Canadian public relations agency specializing in media relations, brand consulting, influencer marketing, social media management, experiential events and corporate communications We work at the cutting edge of a range of industry sectors that includes; Fashion & Design, Food & Service, Cannabis, Travel & Hospitality, Technology, Real Estate, Retail & E-Commerce, ... read Rose PR reviews & insights
Rose PR is a full-service Canadian public relations agency specializing in media relations, brand consulting, ... read Rose PR reviews & insights
< $25/hr2 - 92014Montreal, Canada97 Degrees West is an agency created for modern marketing challenges. We believe in outbound communications when they make sense as well as utilizing the power of inbound techniques to create a hybrid model that provides a complete solution for our clients. We are a collective of talented professionals dedicated to the art and science ... read 97 Degrees West reviews & insights
97 Degrees West is an agency created for modern marketing challenges. We believe in outbound ... read 97 Degrees West reviews & insights
$25 - $49/hr2 - 92004Austin, United StatesClemmons.io is a growth marketing and lead generation agency based in Dallas, TX and founded by Nolan Clemmons. We specialize in leveraging marketing automation and other technologies to help our clients achieve their growth goals.
Clemmons.io is a growth marketing and lead generation agency based in Dallas, TX and founded ... read Clemmons.io reviews & insights
$25 - $49/hr2 - 92012Dallas, United StatesWe combine big agency experience with a boutique’s agile attitude. In a world of commoditized services, bicom takes a high-touch, relationship-based approach to connecting leading brands with target audiences through media and influencer engagement, digital content and engaging experiences.
We combine big agency experience with a boutique’s agile attitude. In a world of commoditized ... read Bicom Communications reviews & insights
NA10 - 492006Montreal, CanadaCASACOM is much more than a public relations agency. Founded in 2001 in Montreal, CASACOM covers all of Canada in French and in English with its Toronto office and collaborators across the country. The firm has carved out a leading industry role with its stellar reputation, numerous awards and ambitious campaigns in business communications, public ... read Casacom reviews & insights
CASACOM is much more than a public relations agency. Founded in 2001 in Montreal, CASACOM ... read Casacom reviews & insights
NA10 - 492001Montreal, CanadaNorth Strategic is a communications agency that drives earned media programs for our clients. We bring mass media coverage, word-of-mouth and social media buzz together with brand strategy and storytelling to help propel our clients’ business forward. We are a passionate, entrepreneurial group with a wide range of consumer marketing, corporate communications and brand building ... read North Strategic reviews & insights
North Strategic is a communications agency that drives earned media programs for our clients. We ... read North Strategic reviews & insights
NA50 - 2492011Montreal, CanadaFounded in 2000 by Maria Varvarikos, ZOÏ (‘life’ in Greek) was established with the vision to help bring brands to life in creative ways. With offices in New York, Montreal and Toronto, our boutique agency offers each client full North American support and global public relations services.
Founded in 2000 by Maria Varvarikos, ZOÏ (‘life’ in Greek) was established with the vision ... read Zoi Agency reviews & insights
NA10 - 49Montreal, CanadaIn an ever-changing complex multi-channel world, we are accomplished navigators. We pride ourselves on having a knowledgeable, dedicated and experienced team, complemented by a carefully selected network of partners across North America, to provide best-in-class counsel and support on every engagement. We are big enough to provide high-quality strategic counsel and specialized services, but nimble ... read Kaiser Lachance reviews & insights
In an ever-changing complex multi-channel world, we are accomplished navigators. We pride ourselves on having ... read Kaiser Lachance reviews & insights
NA10 - 492011Montreal, CanadaEstablished in 2001, VROY Communications is a Canada-wide public relations/marketing and online reputation management agency located in Montreal.The agency champions an integrated, comprehensive approach which has given rise to numerous collaborations with companies, foundations and agencies, ranging from ambitious small businesses to international groups.Before taking the plunge into public relations, Viviane Roy led a successful ... read Vroy Communication reviews & insights
Established in 2001, VROY Communications is a Canada-wide public relations/marketing and online reputation management agency ... read Vroy Communication reviews & insights
NA10 - 492001Montreal, Canada
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The Magical Quadrant
Hover any bubble for the firm's exact scores. Filter the view using the controls on the right.
The four quadrants explained
Each card shows the count of firms in that quadrant and the top 5 by composite score.
Strong execution but broader service mix. High-quality generalists - good fit if your project crosses multiple disciplines in one engagement.
Deeply specialised but with moderate market presence. Often the right pick when specialisation matters more than scale - boutique shops with deep technical chops.
Newer entrants and smaller boutiques. Higher risk but often the best price-performance - particularly for early-stage startups or non-mission-critical projects.
No firm has cleared the Leaders threshold (≥ 50 on both axes) in this category yet. The 8 highest-scoring firms overall are shown below.
How firms are placed on the matrix
Every position on this chart is the output of the Goodfirms ranking algorithm - a weighted composite of signals across two axes. The algorithm is recomputed regularly and is fully documented.
Sponsorship does not affect placement. PRO members receive visible badges and ad placements, but their algorithmic scores are calculated identically to free listings.
Read the full methodology

































