Sprout Social

I highly recommend Sprout Social - a platform I've utilized for close to 5 years now. I've tried several different services across the board at 1o8 and Sprout consistently wins from an insight, reporting, scheduling, and listening perspective.  It's easy to learn, intuitive built, flexibility to add new channels, and good support overall. I wish there was a way to schedule directly and automatically for Instagram but understand that is not up to Sprout.

Managing multiple social media accounts is like herding kittens - it's a lot of fun, but get distracted for too long and it's chaos trying to get everything back together again. At Search It Local we've tried a range of social media management softwares with varying success. Ultimately we settled on Sprout Social with the intuitive usability and reporting features our key considerations.

While no software comes without its challenges - and this should always be factored in by marketers or business owners looking for their own software.

While scheduling and reporting should be expected of any tool you use, Sprout Social stands out due to its 'social listening' tool. Find out when and how people are talking about your brand in real-time. You can use this feedback to modify your content, respond to positive or negative buzz, and adjust to provide better customer service.

If you're looking to drive engagement on social media, Sprout Social provides the tools to schedule, publish, track and report the content you need to stand out. Plus who doesn't love a fun green leaf logo!