Salesforce CRM

United States HQFounded 1999

Deployment

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Overview

About Salesforce CRM

As a complete solution for CRM, Salesforce has been helping organizations transform from cost centers to growth engines with its exclusive services like lead management, sales force automation, sales forecasting, marketing, etc. The software supports a wide range of integration, including e-commerce platforms, BI solutions, automation tools, collaboration tools, etc. This AI-powered CRM gives a single view of a customer’s journey with its intuitive dashboard. Proactive customer support, robust security, and elaborated learning resources are noteworthy mentions of this software.

Users can purchase licenses with a monthly or annual contract. The software offers a 30-day free trial.

At a glance

Software information

Industries served, licensing and the support Salesforce CRM provides.

Industries

  • Accounting
  • Logistics-supply-chain
  • Marketing-advertising

Licensing

  • Proprietary
  • Monthly Payment
  • Annual Subscription
  • Free trial

Support

  • Live Chat
  • Phone
  • 24x7 Support

Training

  • Webinar

Knowledge Base

  • Help Guides
  • Video
  • Blog
  • Case Studies
  • On-Site Training
Languages (1)
English

Review analytics

What customers report

4.3
Based on 52 verified reviews
Ease of use4.7
Features & functionality4.7
Customer support4.6
Value for money3.8
Integrations4.4

What users like the most

  • The status tracking of a lead via a given pipeline is a breeze.
  • The reporting on the platform is highly comprehensive.
  • he level of customization on offer is astounding. Everything can be changed, updated, or reconfigured as per your requirements.

What users like the least

  • The onboarding process was a little cumbersome, as we didn't get much assistance during the setup process.
  • Even though the platform has many features, it tends to make things more complicated than they should be, resulting in a semi-decent user experience.
  • As a startup, pricing is a sensitive issue for us, and I would say it is one aspect where the Salesforce Sales cloud does leave a little to be desired.

What users say

Review Analytics of Salesforce CRM

Every review is verified through Goodfirms before it's published.

4.252 Verified Reviews
Ease of use (7 reviews)4.7
Features & functionality (7 reviews)4.7
Customer support (7 reviews)4.5
Value for money (5 reviews)3.8
Integrations (5 reviews)4.4
Review Summary
Summarized from 52 verified reviews · Updated September 2026
Salesforce CRM is widely praised for its extensive customization capabilities, powerful reporting tools, and broad integration ecosystem, making it suitable for organizations of various sizes. Users highlight its flexibility, scalability, and ability to track customer interactions comprehensively. However, reviewers consistently cite implementation complexity, a steep learning curve, high costs that can escalate over time, and an interface that many find unintuitive or difficult to navigate without proper training. Some users also report occasional reliability and performance issues, and note that smaller businesses may find the platform unnecessarily complex and expensive for their needs.
✦ AI-generated summary. May not reflect every review.
Detailed Reviews of Salesforce CRM
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What reviewers mention most

ancorrd marketing services, chief marketing officer at ancorrdVerified Review
Posted on Nov 5, 2025

“Salesforce CRM: A Powerful, Scalable Solution for Streamlined Sales and Customer Management”

Overall rating4.0
Ease of use4.0
Features & functionality4.0
Customer support5.0
My overall experience with Salesforce CRM has been very positive. It’s a powerful and flexible platform that helps manage customer relationships, track sales pipelines, and automate workflows effectively. The customization options allow us to tailor it to our specific business processes, and the real-time reporting and dashboards give great visibility into team performance.

However, it can be complex to set up and customize without technical support, and the cost may be high for smaller teams. Overall, Salesforce has greatly improved our efficiency, organization, and customer insights.
Michelle Wu, CMO at Priority Home BuyersVerified Review
Posted on Sep 27, 2023

“Made the jump up and never looked back”

Overall rating5.0
Ease of use5.0
Features & functionality5.0
Customer support5.0

We at Priority Home Buyers switched from Podio last year and the difference is 10fold uin terms of KPI tracking and sales automation. I wouldn't recommend it unless you are hyper focused on keeping your call metrics organized in one place, and are operating primarily outbound as a real estate investor. But for us it worked wonders.

Omer Usanmaz, CEO & Co-Founder at QooperVerified Review
Posted on Mar 20, 2023

“Salesforce is designed for companies with larger sales staff and more complex business models.”

Overall rating5.0
Ease of use5.0
Features & functionality5.0
Customer support4.0
Value for money4.0
Integrations5.0

We Qooper use Salesforce. It is the most commonly used CRM software and for a good reason. Their software is powerful and offers great functionality for managing clients and leads. However, from a small business owner's point of view, this piece of software can be quite costly simply because of the number of features it has to offer and the administrative functions it requires to operate. If you are a small business that is just starting up and still trying to find its way, this system may be too much for you. You should consider a CRM system that has fewer features but is still just as capable of managing your business and client base.

Vartika Kashyap, Chief Marketing Officer at ProofHubVerified Review
Posted on Jun 17, 2022

“Salesforce CRM's robust features allows us to manage entire business with just a few clicks.”

Overall rating4.0
Ease of use5.0
Features & functionality5.0
Customer support4.0
Value for money3.0
Integrations4.0

We ProofHub, at our company, are evaluating selecting a primary CRM software for our needs. We have zeroed in on the Salesforce Sales Cloud CRM platform in our evaluation process. The Salesforce Sales Cloud platform has robust features that allow you to track contracts, emails, and opportunities and manage them with just a few clicks.

Frederic P. Lebeuf, Owner/Founder at Bombing ScienceVerified Review
Posted on Jun 16, 2022

“It is extremely powerful, very intuitive and easy to use”

Overall rating4.0
Ease of use5.0
Features & functionality4.0
Customer support5.0
Value for money4.0
Integrations5.0

We Bombing Science use Salesforce because this software enables us to enjoy a wide range of features, like automatic task reminders, a streamlined workflow, and support for multiple languages. Salesforce allows you to collaborate effectively to analyze data, read and view reports, and use other features in real-time to stay on top of your work. In addition, Salesforce supports numerous platforms, including mobile, so that you can access it from various devices.

Kate Zhang, Founder at Kate BackdropVerified Review
Posted on Jun 15, 2022

“Salesforce is very versatile, user-friendly and customizable to fit the needs of any business”

Overall rating4.0
Ease of use5.0
Features & functionality5.0
Customer support4.0
Value for money4.0
Integrations5.0

We Kate Backdrop use Salesforce as our CRM software, which has helped us a lot in keeping track of our customers and sales. We've been using Salesforce for about four years now. It's user-friendly and customizable, which makes it perfect for our needs. Salesforce is very versatile and can be customized to fit the needs of any business, no matter the size. It's also user-friendly, so even those who are not tech-savvy can easily learn how to use it. However, one downside is that Salesforce is slightly more pricey than other CRM software options.

Ashwani Sharma, Founder at eSign Web Services Pvt LtdVerified Review
Posted on Jun 14, 2022

“Salesforce let's us focus our teams on developing new ideas and being more creative”

Overall rating4.0
Ease of use4.0
Features & functionality5.0
Customer support5.0
Value for money4.0
Integrations3.0

We eSign Web Services Pvt Ltd have been using SalesForce for five years. It has helped our business in many important ways. With Salesforce, we can build, test, and deploy a custom dashboard in less than 15 minutes. Moreover, Salesforce CRM has a Sales Cloud feature that lets us keep track of customer records, contact information, backgrounds, etc. This can help us change our plans and strategies that make us do better. However, the cloud feature requires a stable and consistent internet connection that may not always be available.

Jamie-Lee Kay, CEO at The Other StrawVerified Review
Posted on May 15, 2020

“More customization options”

Overall rating4.5

Being a CEO of The Other Straw, I found Salesforce is easy to use. It has more customization options too.

Jennifer Willy, Editor at EtiaVerified Review
Posted on May 14, 2020

“Salesforce is a better investment for businesses”

Overall rating4.0

Customer relationship management (CRM) software was developed about 30 years ago to help businesses better manage customer relationships and all the data involved with them. But now CRM software has become more powerful and complex than ever. Being an editor of Etia, I found Salesforce has the ability to quickly navigate to Accounts, Contacts, Deals, and Reports. You can easily drill down into specific contacts, for example, to view things like email address, phone number, and history of contact activity. When you become a Salesforce customer, you'll likely get a dedicated account manager and implementation specialist which will be very helpful in making new tools, but it is front-heavy in terms of implementation. Salesforce has more customisation and menu options. Ultimately, Salesforce is a better investment for businesses that get value out of advanced features.

Anh Trinh, Managing Editor at GeekWithLaptopVerified Review
Posted on May 12, 2020

“A massive CRM with tons of features”

Overall rating4.2

I am the CEO of an online review publication - GeekWithLaptop, with 100% remote workers. I’ve used multiple CRM software to hire my remote employees and one of those CRMs is Salesforce. Salesforce is a massive CRM with tons of features. Sadly the interface isn’t very intuitive which makes it hard to use. I’ve only tried Salesforce for a month before moving to another CRM. It wasn’t because it was bad but because Salesforce is catered more for large businesses. 

Pros

  • Tons of features

  • Can integrate with many apps

  • Very customizable

  • Flexible and can be used outside of business

  • Very scalable 

Cons

  • Very expensive

  • Limited customer service

  • The interface takes getting used to

Capabilities

Salesforce CRM features

The full feature set, grouped by module.

CRM Software

  • Calendar & Task
  • Contact Management
  • Collaboration Tools
  • Custom Dashboard
  • Email Integration
  • File Management
  • Forecasting & Analytics
  • Lead Management
  • Mobile Access
  • Pipeline Management
  • Reporting
  • Sales Automation
  • Security
  • Workflow Automation

Sales Force Automation Software

  • Account Management
  • Campaign Management
  • Channel Management
  • Contract Management
  • Customer Communications
  • Email Marketing
  • Lead Management
  • Opportunity Management
  • Performance Metrics
  • Sales Forecasting
  • Workflow and Approvals

Sales Forecasting Software

  • Access Control
  • Budgeting
  • Dashboard
  • Dynamic Modeling
  • Graphical Data Presentation
  • Modeling & Simulation
  • Performance Metrics
  • Reporting
  • Sales Trend Analysis

Lead Management Software

  • Contact Management
  • Lead Distribution
  • Lead Nurturing
  • Lead Segmentation
  • Pipeline Management
  • Sales Tracking
  • Source Tracking

Healthcare CRM Software

  • Alerts/Notifications
  • Appointments
  • Campaign Management
  • Medical History
  • Patient Communications
  • Patient Management
  • Physician Management
  • Reports

Real Estate CRM Software

  • Lead Generator
  • Campaign Management
  • Contact Management
  • Interaction Tracking
  • Reports & Analytics
  • Sales & Listing

Plans

Salesforce CRM pricing

Price Type
Month
Free Version
No
Payment Frequency
Monthly Payment, Annual Subscription
Preferred Currency
USD ($)
Free Trial
30 Days
Standard$25 / month

Media

Screenshots & video

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