Zurmo

Zurmo, an open-source CRM solution, was among the first to adopt a trend for software gamification. The platform interlaces gamification tactics with salesforce automation functionality. The gamification features allow users to set custom business goals (closing a deal or converting a lead) and receive an instant reward and feedback for achieving it in the form of badges, points, levels, coins, collection items, etc. Thus, being motivated by the rewards, users are driven to work more passionately on completing the tasks and winning sales opportunities.