MailerLite

At WikiLawn, we use MailerLite now. Not only is it far less expensive, but the tools and services on offer are similar enough to be suitable for our business. We also haven't had as many issues like those I described above, though the first one can always be a problem with certain email providers.

I'd say MailerLite's biggest pro is the price point. It's one of the best in terms of value. However, I find it far more obtuse when it comes to user friendliness. It takes longer to do what you need to do, and saving a template is basically a must.

For email marketing in our company(LogicalDollar), we use MailerLite. We've found it to be the cheapest on offer, even when your mailing list grows significantly, with all the bells and whistles that I'm looking for from a provider like this. For example, I can do A/B split campaigns to see which messages perform better than others and they provide a ton of templates for making professional-looking newsletters.

I've also really liked the range of sign-up forms I can create to place on my site. Not only do they look good, but they've been really easy to make - which is always appreciated by any business owner who's short on time!

Some have criticised MailerLite as being too simple and I can see why that may be the case for larger companies. But for businesses like mine with fairly straightforward marketing needs, MailerLite has always done the job well.

Being the CEO of Click A Tree, we use MailerLite which is the best email marketing software.

They offer all the features you need, including segmentation, automation, A/B testing, auto-resend, time-zone scheduling and so on. They even have a website builder, landing page builder, WordPress plugin and everything else you need to own the web.

Up to 1,000 subscribers are free on their starter plan, so as a small company you can try them out risk-free. Over 1,000 subscribers they offer the fairest rates in the industry.

Especially outstanding is their customer support, which many competitors like MailChimp don't offer - or not as good. When you contact their service department, you always receive an answer within hours, no matter which time zone you're in. Since MailerLite works as remote team, they also cover many time zones, and hence someone is always awake when you are.

We've been using them for several years now (I think it's about 3 years)

Pros: Super easy to format and send emails

Cons: New tools are quite buggy