Idea Spotlight

Innovation software can be used across the innovation gamut, from the front end where ideas are generated (the ideation phase) through to the evaluation of these ideas, business casing, team building, project management, delivery and outcome measurements. Wazoku’s Idea Spotlight is a specialist software designed to make the process of idea generation, evaluation, filtering and early progression as effective and engaging as possible. Let’s imagine we work at ACME UK Ltd: the business is looking for incremental innovation ideas to enhance their current product offering.

They want to engage all employees in the idea generation process and are even offering a prize for the best ideas. Through Idea Spotlight the project owner starts a new challenge and shares this with everyone in ACME UK Ltd. As ideas flow back in, they’re visible to everyone, stimulating other creative responses interacting with the challenge. Making the idea generation phase more social and collaborative avoids the duplication of ideas and allows users to evaluate and build on ideas already on the platform. Through this process the project manager at ACME is able to rapidly gather ideas from a broad group of people, test these for validity and support across the organisation and then to give feedback and monitor progress.