HubSpot Marketing Hub

United States HQFounded 2006

Deployment

Web-basediPhone/iPadAndroidWindowsMacLinux

Best for

SmallMediumLargeFreelancer

Overview

About HubSpot Marketing Hub

HubSpot Marketing Hub software to help you grow traffic, convert more visitors, and run complete inbound marketing campaigns at scale. It covers everything you need to launch effective marketing campaigns that make people interested in your business and happy to be your customer.

At a glance

Software information

Industries served, licensing and the support HubSpot Marketing Hub provides.

Industries

  • Education-management
  • Gambling-casinos
  • Information-technology-services
  • Marketing-advertising
  • Market-research
  • Retail

Licensing

  • Proprietary
  • Monthly Payment
  • Annual Subscription

Support

  • Email
  • Live Chat
  • Phone
  • 24x7 Support

Training

  • Help Guides
  • Video Guides
  • Blogs
  • Case Studies
  • On-Site Training

Knowledge Base

  • Help Guides
  • Video
  • Blog
  • Case Studies
  • On-Site Training
Languages (1)
English

Review analytics

What customers report

4.4
Based on 14 verified reviews
Ease of use3.5
Features & functionality3.8
Customer support3.8
Value for money3.8
Integrations4.0

What users like the most

  • Many features that allow to create of automation workflows, email campaigns, manage social media accounts in addition to carrying out lead generation activity
  • Includes free CRM software for your sales teams, marketing automation software, email marketing, and much more.
  • Integrated marketing suits.

What users like the least

  • Offers very limited features in the free version and as your business will grow the prices you will need to pay to HubSpot will also rise quite steeply.
  • There are no early cancellations or refunds.
  • The templates are difficult to modify.

What users say

Review Analytics of HubSpot Marketing Hub

Every review is verified through Goodfirms before it's published.

4.314 Verified Reviews
Ease of use4.1
Features & functionality4.2
Customer support4.0
Value for money (13 reviews)3.8
Integrations (13 reviews)4.2
Review Summary
Summarized from 14 verified reviews · Updated September 2026
HubSpot Marketing Hub is a cloud-based, all-in-one platform that consolidates marketing, sales, CRM, and customer service functions in a single dashboard. Users praise its lead generation capabilities, automation workflows, A/B testing features, and intuitive interface that supports businesses of all sizes. The platform enables teams to reduce data silos and streamline operations, though some note that the onboarding period can be lengthy and the breadth of features means no single function reaches deep specialization. Billing typically requires an annual contract.
✦ AI-generated summary. May not reflect every review.
Detailed Reviews of HubSpot Marketing Hub
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What reviewers mention most

DavidReid, Sales Director at VEM ToolingVerified Review
Posted on Mar 11, 2022

“A single dashboard may be used to handle business statistics, CRM, social media marketing, lead generation, marketing automation, and other functions”

Overall rating4.0
Ease of use3.0
Features & functionality3.0
Customer support3.0
Value for money3.0
Integrations3.0

HubSpot is a B2C and B2B lead generating platform that provides inbound marketing, sales, CRM, and customer support solutions. It helps our company in attracting and converting leads via blogging, social media advertisements, landing page creation, marketing automation, a sales funnel, and other methods. It also offers revenue attribution reports for tracking ROI (return on investment) and other important indicators. Ad monitoring and social media management are also beneficial in terms of generating and nurturing leads. From a single dashboard, HubSpot allows us to manage and monitor Facebook, Instagram, LinkedIn, and Google advertisements.

Philip Pasma, President at Asterisk Marketing IncVerified Review
Posted on Mar 10, 2022

“From helping personal businesses to big companies, it offers an all-in-one tool for marketers to generate leads and convert them into sales”

Overall rating4.5
Ease of use4.0
Features & functionality4.0
Customer support3.5
Value for money4.0
Integrations4.0

HubSpot Marketing is one of the most advanced lead generation software for my company that comes with many impressive tools. HubSpot manages sales, marketing, and customer relationships in a balanced and effective way on a single platform. Its inbound marketing makes the business appear online, converting website traffic into leads and customers, and optimizing strategies based on the results.

Aaron Gray, Co-Founder at NO-BS Marketplace Verified Review
Posted on Mar 10, 2022

“HubSpot comes equipped with a lot of different tools to help you create automation workflows and keep your brand front-of-mind”

Overall rating4.5
Ease of use4.0
Features & functionality5.0
Customer support5.0
Value for money4.0
Integrations5.0

HubSpot is an inbound marketing, sales, and service software that keeps all the processes of our organization in one place. Rather than losing information as you navigate from platform to platform, unifying each function reduces room for error and streamlines internal operations. You can intuitively launch email campaigns with the use of templated messaging, keep customers in the loop with integrated documents, and capture lost leads with sequences. The results of your campaign efforts are always stored and kept up-to-date within your CRM, so you never have to go hunting for the information you need.

Brent Hale, Chief Content Strategist at Tech Guided Verified Review
Posted on Mar 10, 2022

“This cloud-based marketing software is a good match for all business sizes and issues.”

Overall rating4.0
Ease of use3.0
Features & functionality3.0
Customer support3.5
Value for money4.0
Integrations4.0

HubSpot Marketing, in my opinion, is the best all-rounder lead generation software at present for my company. It aims to define your marketing goals and work accordingly. Known to reduce complexities and build systems to suit your needs, it offers an all-in-one tool to generate leads and conversions. It has impressive built-in tools for improving user experience, and based on business needs, it generates optimizing systems.

Capabilities

HubSpot Marketing Hub features

The full feature set, grouped by module.

Marketing Automation Software

  • A/B Testing
  • Analytics/ROI Tracking
  • Campaign Management
  • Customizable CTAs
  • Email Marketing
  • Google AdWords Visibility
  • Lead Management
  • Sales Intelligence
  • Search Marketing
  • Segmentation and Targeting
  • Social Marketing

Social Media Marketing Software

  • Boosting
  • Campaign Management
  • Content Curation
  • Engagement
  • Listening
  • Monitoring
  • Multi-Account Management
  • Publishing Management
  • Social Analytics
  • Team Management

Web Analytics Software

  • Campaign Management
  • Dashboard
  • Goal Tracking
  • Keyword Tracking
  • Multiple Site Management
  • Pageview Tracking
  • Referral Source Tracking
  • Time on Site Tracking
  • User Interaction Tracking

Lead Generation Software

  • Contact Database
  • Data Import/Export
  • Landing Page Builder
  • Lead Capture
  • Lead Database Integration
  • Lead Nurturing
  • Lead Scoring
  • Lead Segmentation
  • Lead Verification/Validation
  • Pipeline Management
  • Prospecting Tools

Email Marketing Software

  • Auto-Responders
  • Automation
  • Drip Campaigns
  • Event Triggered Email
  • Landing Pages/Web Forms
  • Mailing List Management
  • Templates

Blog Software

  • Analytics & Insights
  • Collaborative Writing
  • Commenting System
  • Group Posting
  • Performance Tracking
  • Post Management
  • Sharing & Distribution
  • Search & Discovery
  • User Management
  • WYSIWYG Editor

Social Media Management Software

  • Campaign Management
  • Content Management
  • Customer Engagement
  • Multi-Account Management
  • Post Scheduling
  • Publishing Management
  • Reporting & Analytics
  • Social Media Monitoring

Email Management Software

  • Email Monitoring
  • Multiple Accounts
  • Queue Manager
  • Response Management
  • Routing

Plans

HubSpot Marketing Hub pricing

Price Type
Month
Free Version
No
Payment Frequency
Monthly Payment, Annual Subscription
Preferred Currency
USD ($)

Media

Screenshots & video

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