Cision

United States HQFounded 1867

Deployment

Web-based

Best for

SmallMediumLarge

Overview

About Cision

Cision empowers communicators to identify influencers, craft and distribute meaningful stories, and measure the impact. From engaging influencers and sharing news to comprehensive media and analytics, Cision provides an all-in-one solution to help you build awareness, earn publicity and measure results. Cision is a leading global provider of earned media software and services to public relations and marketing communications professionals. Cision’s software allows users to identify key influencers, craft and distribute strategic content, and measure meaningful impact.

At a glance

Software information

Industries served, licensing and the support Cision provides.

Industries

  • Consumer-services
  • Marketing-advertising

Licensing

  • Proprietary
  • Quote Based

Support

  • Email
  • Phone
  • Support daysMondayTuesdayWednesdayThursdayFridaySupport time08:00 to 17:00 (CST)

Training

  • Webinar

Knowledge Base

  • Help Guides
  • Video Guides
  • Blogs
  • Webinars
  • White Papers
Languages (1)
English

Review analytics

What customers report

4.3
Based on 3 verified reviews

What users say

Review Analytics of Cision

Every review is verified through Goodfirms before it's published.

4.33 Verified Reviews
Review Summary
Summarized from 3 verified reviews · Updated September 2026
Cision is widely regarded as a reliable media database tool for PR professionals, particularly valued for creating targeted media lists and organizing contacts across geographies. Users praise its ease of use, current information, and comprehensive feature set for campaign tracking. However, the platform's utility varies significantly by market size, with reviewers noting it works well in major metropolitan areas but offers limited value for smaller, rural markets.
✦ AI-generated summary. May not reflect every review.
Detailed Reviews of Cision
Sort ByWrite a Review

What reviewers mention most

Melissa KuehnleVerified Review
Posted on Feb 6, 2021

“Good for Large Markets”

Overall rating4.0
I was a Cision user while working in New York. It was great to create targeted lists and organize all of the outlets and contacts, and then keep track of campaigns. For smaller markets, like in rural Florida, it is not as useful.
Logan Stewart Kureczka Verified Review
Posted on Jan 5, 2021

“Superior Media Database Choice”

Overall rating5.0
As someone who has been in the public relations field for almost 20 years, I’ve used basically every media database product on the market. Cision is far superior and everything else out there. From technology to depth of information to customer service, it excels. Part of the issue with other products is keeping up-to-date information; Cision is on the ball keeping contacts as recent as possible with the most relevant and recent information. All in all, it’s a well-rounded product that outshines any other available.
Dan LobringVerified Review
Posted on Dec 29, 2020

“The standard in media database tools for PR agencies”

Overall rating4.0
Cision is a great, all around tool for PR agencies. Our internal PR team primarily uses it to pull media lists for specific clients depending on the topic, beat or geography of our client activations. It's easy to use and reliable for our PR purposes.

Capabilities

Cision features

The full feature set, grouped by module.

Social Media Marketing Software

  • Campaign Management
  • Collaboration
  • Engagement
  • Listening
  • Monitoring
  • Multi-Account Management
  • Publishing Management
  • Social Analytics

Reputation Management Software

  • Analytics & Insights
  • Campaign Management
  • Content Management
  • Custom Dashboard
  • Review Alerts
  • Review Marketing
  • Review Monitoring
  • Social Monitoring

Public Relations Software

  • Article Author Database
  • Auto-Update Media Lists
  • Campaign Management
  • Clippings Management
  • Communications Calendar
  • Contact Management
  • Direct Mail Management
  • Email Distribution
  • Press Monitoring
  • Press Release Builder

Plans

Cision pricing

Free Version
No
Payment Frequency
Quote Based
Preferred Currency
USD ($)

Media

Screenshots & video

This profile is not fully claimed

Do you own or represent Cision? Verify your business email to claim and manage this Goodfirms profile.

Request claim