Utility

We partnered with Utility to create an interactive mobile AR experience available on both iOS and Android. The entire development process took around 2–3 months, and the app allowed users to engage in a field goal challenge through AR. Since the experience was tied to a physical activation at the event, we also set up iPads on-site to let attendees participate. Utility seamlessly integrated our brand’s presence into the football environment, creating an engaging experience. While we considered other vendors, Utility’s combination of expertise, cost-effectiveness, and ability to meet the fast turnaround made them the best choice. The final product was well received, with the end-client thrilled and even a few notable celebrities trying it out and loving the game.

Utility took on the challenge of designing and developing a fully customized web and mobile portal, which eventually ran weekly before being acquired by FOX—a major win for us. They managed every aspect of the project, including frontend and backend development, UI/UX design, live video streaming architecture, and a CMS for content management. Their strong industry reputation was evident, but what stood out was their commitment to collaboration. Early in the process, they made multiple visits to our office to strategize and ensure alignment on the vision. Their work was top-notch, and their biggest strengths were their responsiveness and ability to quickly resolve issues when they arose.

Our overall experience with VIJAY R SINGH AND CO. has been nothing short of excellent. From the very beginning, their team demonstrated a strong understanding of our business needs and provided consistent support throughout the project.