Simplicity Media

We've worked with Simplicity Media on several campaigns, most recently a £1 million omnichannel campaign for a gaming release spanning the UK, France, Germany, Spain, Canada, the US, and Latin America. Their team managed media buying across out-of-home advertising, PlayStation Network, Xbox, Twitch, Reddit, and TikTok. What sets them apart is their promptness, efficiency, and ability to consistently deliver measurable results—every project rates a 5 out of 5 from us.

We partnered with Simplicity Media to run a hyper-local awareness campaign across key urban markets in Canada, combining strategic digital and static out-of-home placements in high-density retail corridors with geofenced Spotify audio ads targeting listeners within a 2 km radius of our flagship stores and retail partners. What impressed me most was their location strategy and precision execution. The out-of-home placements in Toronto and Vancouver were expertly positioned to reach our target demographic, and pairing these with geofenced Spotify ads created strong brand presence exactly where our customers were. The combination noticeably boosted foot traffic and store inquiries during launch week. Project coordination was flawless—managing OOH media across multiple provinces alongside digital audio required careful planning, and Simplicity Media delivered every ad unit on schedule with clear, regular communication throughout.

We start every campaign with an introductory call where we discuss planning, strategy, and provide letters of authority. Simplicity Media then develops a comprehensive roadmap and plan for our review and approval. Once we're aligned, they execute the campaign while working directly with our creative teams to ensure creative and media strategies combine for maximum impact.