ItaliansCodeItBetter

ICIB didn't start from a revolutionary idea. It started from a firm belief about how the work should be done: the technical problem is almost always the easiest one to solve, and what makes the difference is everything that happens before and after the code.

Scope defined before anyone opens an editor. Decisions made together with the client, not handed down. A demo every two weeks with something that works, not slides. Continuity after launch, not a handoff and a goodbye.